Hot Off The Press
Facebook's New, Entirely Social Ads "Will Recreate Marketing" : Leaked documents show Facebook making a radical departure from traditional online display advertising into a world where ads are conversations and brands automatically tell you which of your friends are already on their side. Facebook is making the new ads social by default, meaning they will automatically show users when their friends have already Liked the advertiser. And the new formats will draw their content exclusively from posts to brands' Facebook Pages, rather from advertising copy written independently.
Mobile Games & The Economics of Freemium: Where's the money in creating a game and then giving it away for free? This nifty infographic, on right, explores and explains all.
Clothes Horse Online Shopping Makes Sure Clothes Fit: Bad customer experiences due to clothes not fitting has led to "70% shopping cart abandonment" and "60% of customers returning items because they don't fit". But one company may have found a solution.
A Plane You Can Drive (TED Video): A flying car is an iconic image of the future. But after 100 years of flight and automotive engineering, no one has really cracked the problem, until now. Pilot and MIT graduate Anna Mracek Dietrich and her team flipped the question, asking: Why not build a plane that you can drive?